BANGKOK (Reuters) – JD.com-backed manner e-commerce startup Pomelo programs to boost revenue by presenting its own technological know-how in analytics and demand from customers forecasting to other manner makes in the area, its chief executive said on Tuesday, amid slowing offline product sales.
The women’s vogue organization, which commenced as an on line business in 2013, plans to launch its organization-to-company (B2B) unit, Prism, up coming month to present products and services like desire organizing and logistics for other vogue and life style brands, chief govt David Jou claimed in an interview.
The plan comes as actual physical store revenue and visitors have dropped.
Retailer traffic in Thailand plummeted 71% in the initial quarter of this 12 months and about 20% in its other marketplaces, he said, introducing that e-commerce was potent.
Its B2B service has drawn manufacturers like Levi’s as prospects.
The startup has elevated a total of $83 million from buyers such as Thailand’s biggest retailer Central Team and competes with businesses like Japan’s Quickly Manner Co Ltd.’s Uniqlo.
Vendors are accelerating digitisation because of to the pandemic, developing demand for the service, he mentioned.
Local brands, which now know their clients, can get help in products development, textile sourcing, and offer chain management, Jou mentioned.
Pomelo would continue to sell its personal apparel manufacturer and is setting up to include 44 much more physical stores on top of its 25 present places.
The firm is also experimenting with getting buyers attempt on garments at dwelling in a partnership with ride-hailer, Get.
(Reporting by Chayut Setboonsarng Editing by Ed Davies)
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